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Strategy

TOGETHER – Strategy 2025

The automotive sector is in transition: autonomous driving, e-mobility and connected car concepts will determine the future. The rapidly changing conditions along with the diesel issue, which it will take further enormous efforts to resolve, pose major challenges for us as a car manufacturer.

With the “TOGETHER – Strategy 2025” future program, the Volkswagen Group has launched the biggest change process in its history. We are thus laying the foundations for lasting success in tomorrow's world of mobility and our evolution into a globally-leading provider of sustainable mobility.

More than 250 experts from all parts of the company worked on developing “TOGETHER – Strategy 2025”, which builds on the successful “Strategy 2018”. That means “Strategy 2025” came from the core, the very heart of the Volkswagen Group and unites the knowledge, ideas and vision of the company and its employees. The 2025 time horizon we have defined for our future program is an integral part of the name and stands for our long-term, forward-looking mindset and actions.

The prefix of our title – “TOGETHER” – stands for a way of thinking, an approach that will become more and more vital in the Volkswagen Group moving forward. Together, we want to keep on thrilling our customers with tailor-made mobility solutions and meet the diverse needs with a portfolio of strong brands.

The new Group strategy comprises a raft of far-reaching strategic decisions and specific initiatives essentially aimed at safeguarding our long-term future and generating profitable growth. To achieve this, the “TOGETHER – Strategy 2025” futureprogram is built on four key building blocks:

  • Transform core business
  • Build mobility solutions business
  • Secure funding
  • Strengthening innovation power

With “TOGETHER – Strategy 2025” we are building a new, a better, and an even stronger Volkswagen. We want to thrill our customers with fascinating vehicles and innovative mobility solutions, to be a technology leader and role model when it comes to the environment, safety and integrity. We will represent an attractive investment by achievingcompetitive profitability, and we will remain an excellent, reliable and secure employer.

More information: “Shaping the future of the Volkswagen Group”