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Group strategy NEW AUTO - Mobility for Generations to Come

“NEW AUTO”: Volkswagen reinvents itself

The world of mobility will change fundamentally by 2030: electric drive and fully-networked transportation with autonomous drive will determine how we move around in future. With the new Group strategy “NEW AUTO – Mobility for Generations to Come”, the Volkswagen Group will be a significant driver of this transformation and accelerate its realignment from vehicle manufacturer to a leading, global software-driven mobility provider. A company that is redefining mobility while also doing business climate neutrally and conscientiously. The guiding principle: the development of sustainable, connected, safe and tailored mobility solutions for future generations.

Strong brands and the automobile will continue to play a central role in individual mobility in the future. At the same time, the Volkswagen Group’s core product - the car - and the underlying business model are changing fundamentally. The sources of revenue will change gradually between now and 2030: from conventional combustion engine models to zero-emission electric cars, and from vehicle sales to software and mobility services, boosted by the key technology of autonomous driving.

With its “NEW AUTO” strategy, the Volkswagen Group is rigorously realigning itself and building up the new competencies this requires. In addition to software development and the capability for autonomous driving, this also applies to areas such as battery technology, battery recycling, charging infrastructure and mobility services.

With global revenues from mobility expected to double by 2030, the prospects are promising. Volkswagen will boost this potential via its strong brands and based on superior technology platforms, primarily in Europe, the USA and China.

“The car and individual mobility have a bright future. With its innovative brands and state-of-the-art technology platforms, Volkswagen is preparing to play a leading role in the new mobility world,” says CEO Herbert Diess.


Livestream recording Konzernstrategie NEW AUTO

13.07.2021 | Livestream recording Group Strategy NEW AUTO

Highlightfilm Konzernstrategie NEW AUTO

13.07.2021 | Highlight film Group Strategy NEW AUTO

Dr. Herbert Diess, CEO Volkswagen Group, Key Note

13.07.2021 | Dr. Herbert Diess, CEO Volkswagen Group, Key Note

Dr. Arno Antlitz, CFO Volkswagen Group, Value Creation

13.07.2021 | Dr. Arno Antlitz, CFO Volkswagen Group, Value Creation

"Until 2030, the world of mobility will have seen the greatest transformation since the transition from horses to cars at the beginning of the 20th century.", said #VWGroup CEO Herbert Diess at the presentation of #NEWAUTO – the new #VWGroup strategy through 2030.

Take a look at this vision of future Center Europe.

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Note in accordance with Directive 1999/94/EC in its currently applicable version: Further information on official fuel consumption figures and the official specific CO2 emissions of new passenger cars can be found in the EU guide "Information on the fuel consumption, CO2 emissions and energy consumption of new cars", which is available free of charge at all sales dealerships, from DAT Deutsche Automobil Treuhand GmbH, Hellmuth-Hirth-Straße 1, D-73760 Ostfildern, Germany and at www.dat.de.

#NEWAUTO | Future Center Europe


You can find all videos on the Group strategy NEW AUTO here.

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