At Volkswagen Group of America (VWGoA), we believe that effectively confronting the social and sustainability challenges of today and the future requires the collective actions of our employees and partners.
We instill a perseverant drive throughout the company to work toward the greater good and to be compassionate citizens. We are proud that our unified efforts have not only enriched our local communities nationwide, but have also strengthened our corporate culture. Looking ahead, we pledge to work even harder to build the future we want for our employees, families, neighbors and communities.
The two highlight projects 2020
Volkswagen Group Supports Local Nonprofit DC Scores
When COVID-19 shut down DC schools in early 2020, the local nonprofit DC SCORES was forced to suspend in-person programming – but they never stopped serving Washington, DC-based school children. VWGoA is a long-time partner of the nonprofit and a sponsor for Marie Reed, a local school in the DC area. In a typical year, the nonprofit provides after-school programming to help children build the confidence they need to succeed in school through a combination of soccer and poetry programming. The organization’s guiding principle throughout the pandemic has been to keep kids feeling safe, supported, connected, and hopeful, no matter where they are.
Throughout 2020, VWGoA has been committed to ensuring the organization was able to continue to serve the students who rely on their after-school programming and services. Across the DC SCORES community, there have been dozens of world class guest speakers, including professional soccer players, such as USWNT standout and Volkswagen ambassador Crystal Dunn, world champion poets, best-selling authors, and even a professional gamer. VWGoA also helped to organize a virtual visit from Washington Spirit defender, Paige Nielsen.
Throughout the pandemic, DC SCORES has packed over 2,500 kits with everything kids needed to participate (uniform, ball, pump, cones, PPE, journal, writing supplies, etc.) and mailed them directly to students’ homes. They’ve employed more than 100 coaches, the majority of them teachers or staff at the schools where they coach. They’ve also delivered approximately 2,000 virtual workshops throughout the year, led by coaches and aligned with DC SCORES award-winning soccer and writing curricula.
VWGoA looks forward to continuing their partnership with DC SCORES in 2021 and can’t wait to see all the exciting accomplishments in the new year.
Volkswagen and The Conservation Fund collaborate to help improve the environment
Volkswagen is continuing to support The Conservation Fund in its efforts to expand the Cherokee National Forest by about 1,500 acres with the purchase of three, private tracts of land within a day’s drive of the Chattanooga Assembly Plant.
Financed as part of a $1.25 million donation from Volkswagen, the acquired land will be transferred to the USDA Forest Service for permanent protection for generations to come. The goal for the additional land is to increase public access and to help protect the habitats of local animal populations, including the black bear and the endangered Indiana bat.
In addition to supporting land conservation, Volkswagen and The Conservation Fund awarded and distributed five grant requests of up to $50,000 to qualified nonprofits working in eastern Tennessee. These grants will be used to help improve water quality, increase access to outdoor recreation and advance environmental education. Also, Volkswagen is set to officially unveil a downtown Chattanooga mural highlighting the collaboration with TCF in 2021.
2020 Gold Halo Award winner – Education
The Drive Bigger Event campaign that launched in 2019, in partnership with DonorsChoose.org, was named a 2020 Gold Halo Award winner in the education category. VW was selected by Engage for Good as a Gold Halo Award winner because of its innovative collaboration with DonorsChoose.org to help support classrooms across America. During the Drive Bigger Event campaign, the VW family supported teachers and students by helping provide access to the basic classroom supplies needed throughout the school year. The Halo Awards are North America’s highest honor for corporate social responsibility; they are a unique opportunity to focus on initiatives where brand purpose and social impact intersect to help build a better world and the bottom line.